The basis of a platform is in it's extensibility. One may think about a platform as the foundation of a common home. Some people may build three stories on the home, some may just put tarps over the platform and use it at it's base level.
Two great examples of platforms are Salesforce and Google maps. Each allow the extension of the initial technology, making it more useful to more people in more situations.
Sales Force as a Platform

Salesforce on the Left allows for webservice integration with pratically any type of system, which eases the use of uploading and taking information out of your sales infrastructure. For examples www.topagentguide.com is built on top of the Salesforce Platform. This stores all relevant real estate agent information. We pull the data from Salesforce to see the pertinent information needed on the category needed. So not only is the sales cycle information stored in Salesforce, much of the Content of the site is also stored in Salesforce. This essentially turns Salesforce into a Content Management System.
Google maps as a platform

The image to the right shows a Google map with the Weather Channel extension layered on top. This is another great way platforms can extend usability. As you can see, the map by itself -- while interesting -- is not very useful. A platform has the ability to layer more detailed information in addition to the base functionality.
Does Apollo Matrix Have Any Platforms?
Apollo Matrix has developed a number of platform software, ready-made to be customized for specific needs.
Text to Speech Platform
The first platform that Apollo Matrix offers is DoSonic, our innovative mobile-ready, text-to-speech converter. If you are looking for TTS consultants, or trying to figure out how you can get your content available in audio format, please read more or contact us.
Event Platform
A custom iPhone application for any type of event or gathering. A database of notable guests, Google maps integration to show the locations of points of interest related to the event, a schedule of events with reminder-setting functionality, uStream video streaming functionality to post video of the event to the web, facebook Connect integration so app users can share their experience on the popular social network, and even a custom photo-album. This application can be re-skinned with any branding or logo desired, and the look customized to be relevant to any sort of event, from a business conference to a sci-fi convention.
Mobile Field Service Platform
From on-site estimation tools to tutorials and other services, the mobile field industry is growing. We can transmit practically any information need to your mobile handset. Tutorials, documentation, integrated tool sets. Videos of the project at hand...whatever you need can be set up to be delivered anywhere you need it.
Restaurant Mobile POS
We also offer a POS application framework for large restaurant chains with a series of features, including site specific menus, nearest franchise location, customer review system to rate the meals at that particular location, and others. We are taking these apps to the next level through mobile POS integration. Now people can pay from any location, or allow the delivery driver to swipe cards on site!